@rook @aral @Purism @gnome well COPPA was passed in 1998 (I think) but as late as 2014 the previous incarnation of this product was the subject of a number of law suites involving an even older law FERPA. Why because Google were doing exactly what they say they now do not do. Profiling for advertising.
Google's business model is monetising your digital online self. It's like putting a fox amongst chickens and telling it to "Stay".